English Dictionary

humanewashing

名詞

不可算名詞

(gerund counterpart to, and coeval with, the present participial verb form) The humaneness (animal welfare) analogue of greenwashing.

日本語の意味

動物福祉を強調した、見せかけの人道主義的宣伝活動（グリーンウォッシングに類似する偽装的PR） / 動物愛護に関する倫理的配慮を装うが、実際は自己のイメージ向上を狙った宣伝戦略

Activists exposed the company's claims of compassion toward livestock as humanewashing.

活動家たちは、その企業の家畜への思いやりをうたう主張が動物福祉の偽装であると暴露した。

意味（1）

(gerund counterpart to, and coeval with, the present participial verb form) The humaneness (animal welfare) analogue of greenwashing.

Now, a new report from the anti-factory farming group Farm Forward seeks to outline the differences between independent and industry animal welfare labels and expose what it calls “humanewashing” among both types of groups. Like the now widely recognized practice of “greenwashing,” Farm Forward says that companies use humanewashing to deceive consumers who care about animal rights, leading them to believe animals were raised according to their expectations of humane treatment even when they were not.