In her photo essay titled Generica, she photographed the identical little details—fire hydrants, mailboxes, Main Streets, and fast-food chains—that make one town indistinguishable from another across the United States.

The designer rejected the generical template and asked for something more distinctive.

When speaking about fruits, people often refer to them generically rather than listing each type.

Many reviewers mentioned that the genericalness of the plot undermined the movie's otherwise strong performances.