There are seven sorts of Pronouns: … 4. Les Pronoms démonstratifs, Pronouns demonstrative. … Of Pronouns Demonstrative. These pronouns are called demonstrative, because they distinguish, in a precise manner, the person or things to which they are applied.

Headlines — Specificness / The headline should be specific. Such generalities as Wisdom, The Truth, Character and Reputation, Easy Economies, or Cheapest and Best have little value for the average reader.

We were playing checkers and, although I'd started off well, I seemed to have shot my bolt too soon.

It is a neck-or-nothing venture to wrest valuable merchandise traffic from road transport.