skyrocket

Athletes' use of herbal supplements has skyrocketed in the past two decades. At the top of the list of popular herbs are echinacea and ginseng, whereas garlic, St. John's wort, soybean, ephedra and others are also surging in popularity or have been historically prevalent.

This is an area you'll have to work out in precise detail, as it's the area most likely to skyrocket your costs—or, without careful planning, leave you with thirsty guests.