(law) In United States trademark law, tending to mislead consumers about the qualities of the product represented by the mark.

(law) In United States trademark law, the characteristic of a trademark being misdescriptive.

plural of misdescription

An inaccurate description, often fraudulent.

(law, US) In U.S. trademark law, misdescriptive in a way that is likely to deceive consumers in a way that influences the decision to purchase.