Last Updated
：2025/12/06
extended problem-solving
Noun
uncountable
Japanese Meaning
消費者がなじみの薄い、または高価で頻繁に購入されない製品・サービスを選ぶ際に、最適なものを見つけるために多数の情報収集や比較検討を行う課程 / マーケティングにおける消費者行動の一形態で、購入決定に先立ち、徹底したリサーチを経て最良の選択をするプロセス
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(marketing) The situation where a potential consumer looks for the best good or service in an unfamiliar, expensive, or infrequently-bought category, requiring a great deal of research.
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extended problem-solving
When buying a luxury car for the first time, many consumers enter extended problem-solving, spending weeks comparing models, prices, and financing options.
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When buying a luxury car for the first time, many consumers enter extended problem-solving, spending weeks comparing models, prices, and financing options.
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