Last Updated :2025/11/20

cannibalisation

Noun
UK alt-of alternative uncountable usually
Japanese Meaning
生物学的意味として:同じ種の個体が互いに食べ合う行為(共食い、カニバリズム) / ビジネス用語として:自社の新製品が既存製品の売上を侵食する現象(自社製品間カニバリゼーション)
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その企業による自社製品同士の食い合いは短期的な売上を押し上げたが、ブランド全体の価値を損なった。

plural

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(British spelling) Alternative form of cannibalization

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cannibalisation

The company's cannibalisation of its older product line boosted short-term sales but harmed overall brand value.

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The company's cannibalisation of its older product line boosted short-term sales but harmed overall brand value.

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