Last Updated
：2025/11/20
hot button
Noun
Japanese Meaning
中心的な問題、関心事、または特性。特に人々が選択をする動機となるもの。 / （マーケティングの文脈では）販売を成立させるためにセールスマンが狙う主要な欲求や動機
（ plural ）
Quizzes for review
A central issue, concern or characteristic, especially one that motivates people to make a choice. / (marketing) The principal desire that a salesman needs to hit
in order to make a sale.
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hot button
The candidate focused her speech on a hot button that would sway undecided voters.
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The candidate focused her speech on a hot button that would sway undecided voters.
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