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After the scandal broke, the CEO shrugged and said any press is good press, believing that even bad publicity would keep the brand visible.
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After the scandal broke, the CEO shrugged and said any press is good press, believing that even bad publicity would keep the brand visible.
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Related words
any press is good press
Proverb
Japanese Meaning
どんな報道であっても、注目を集めることにより知名度が上がり、結果的にプラスになるという意味。 / スキャンダルや論争がある場合でも、メディアに取り上げられること自体が宣伝効果をもたらすという考え方。
English - English
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