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Despite the rise of e-commerce, many entrepreneurs still prefer opening a brick and mortar store because customers value the in-person experience.
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Despite the rise of e-commerce, many entrepreneurs still prefer opening a brick and mortar store because customers value the in-person experience.
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Related words
brick and mortar
Adjective
not-comparable
(business)
Buildings
and
property
for
the
conduct
of
business,
particularly
in
the
sale
of
retail
goods
to
the
general
public.
(Used
to
contrast
an
Internet-based
sales
operation
that
lacks
customer-oriented
store
fronts
and
a
"traditional"
one
for
which
most
capital
investment
might
be
in
the
building
infrastructure.)
Japanese Meaning
実店舗、つまり物理的な建物を用いて営まれる伝統的なビジネス形態。小売業など、インターネットを利用したものと対比して用いられる。
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