Now, for example, he is moving forward with his intention to remove all LGBTQs from the military and to ban any further recruiting of LGBTQs.

Then there are the YouTube hauls, the oddly viral videos of influencers showing off what they got for Christmas. In her 2017 haul that's been watched 1.7 million times, Olivia Jade – a 19-year-old beauty and fashion tipster and the daughter of actress Lori Loughlin – sat on a plush white bed in polar bear pyjamas and a Santa hat. One by one, she showed off a bottle of Valentino perfume (sweet mixed with floral), a cropped, purple fuzzy sweater from Urban Outfitters, bikinis, sneakers, jeans, underwear, high heels, dresses, tops and more.

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But because the tool is tied to productivity, defined by some as essential to modern employment, overusers don’t really regard their habit as the digital equivalent of firing up a Marlboro outside work.