Having got its Act, the M.B.M. & M.J.R. apparently had misgivings about the route, in view of the very heavy engineering works that would be necessary, and on November 9, 1846, the company gave notice of a further bill for a deviated line, which was passed into law on July 22, 1847.

(snip lots of lovely fluffy agreeingness)

They focused on ethicism in their advertising to appeal to the growing green market.

1874, Marcus Clarke, For the Term of His Natural Life Chapter VI