They were a motley collection; a mixture of the weak seeking protection, the ambitious seeking some shared glory, and the thuggish gravitating toward a leader who could show them more refined forms of cruelty.

CX has become the new marketing. It influences brand perceptions and impacts business performance just as strongly as traditional marketing such as media advertising and price promotions once did.

And without further parlance they fought, […]

So the main interest of the book (and its selling point, carefully highlighted in the blurbs) lies in the contradiction between the feminist ideals of equality and independence in relationships