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Exceed expectations. This sounds contradictory to the earlier advice not to accept extra or unnecessary tasks and not to gold plate requirements, but it is not.

Large blasts are often used.

Since hardly any Parma ham sold in England was actually sliced in the presence of the consumer as Italian law required, it would have been difficult or impossible to say of any Italian Parma ham producer that he had goodwill at the retail level in England at all.