esthetic information

uncountable

(advertising) The non-verbal information conveyed in a commercial to the audience via their five senses.

Japanese Meaning

広告において、視聴者の五感（視覚、聴覚、嗅覚、味覚、触覚）を通じて伝達される、非言語的な情報。

The director carefully designed the esthetic information in the commercial to evoke nostalgia through sound, color, and texture.

監督は、音や色、質感で郷愁を呼び起こすために、CMの五感に訴える非言語的な情報を注意深く設計した。

Sense（1）

(advertising) The non-verbal information conveyed in a commercial to the audience via their five senses.