Last Updated:2025/11/21

The supermarket introduced a loss leader on rotisserie chickens to bring shoppers into the store, hoping they'd buy higher-margin items.

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The supermarket introduced a loss leader on rotisserie chickens to bring shoppers into the store, hoping they'd buy higher-margin items.

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そのスーパーは集客を狙い、他の商品で利益を得ることを見越してローストチキンを原価またはそれ以下で販売する目玉商品として導入した。

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