Last Updated：2025/11/23

(marketing) The primary group of people that something, usually an advertising campaign, is aimed at appealing to.

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target audience

Source Word

target audience

Noun

(marketing) The primary group of people that something, usually an advertising campaign, is aimed at appealing to.

Japanese Meaning

広告やマーケティング活動において、製品やサービスの宣伝対象となる主要な顧客層。

The marketing team adjusted the messaging to better reach the target audience.

マーケティングチームは、メッセージを調整してターゲット層により効果的に届くようにした。

Sense（1）

(marketing) The primary group of people that something, usually an advertising campaign, is aimed at appealing to.

target audiences

（ plural ）